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Steve Jobs Asked Himself This 1 Question Every Morning. New Psychology Research Says You Should Too

Jessica Stillman
4 min readDec 18, 2024

The holiday are here, which means many of us are on the lookout for ways to be more grateful for what we have in life. If you’re in the market for a radical-but-effective suggestion, look no further than late Apple co-founder Steve Jobs.

As Jobs explained in his legendary 2005 Stanford commencement speech, he began every day with a simple if deeply profound (and deeply uncomfortable) question:

For the past 33 years, I have looked in the mirror every morning and asked myself: “If today were the last day of my life, would I want to do what I am about to do today?” And whenever the answer has been no for too many days in a row, I know I need to change something.

Thinking about your own demise is definitely not the most cheerful way to begin the day. But for Jobs, looking his limited time on earth straight in the face was worth the emotional effort.

“Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make the big choices in life,” he explained. Jobs clearly believed that when you’re…

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Jessica Stillman
Jessica Stillman

Written by Jessica Stillman

Top Inc.com columnist/ Editor/ Ghostwriter. Book lover. Travel fiend. Nap enthusiast. https://jessicastillman.com/

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